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Brands That Resonate

Panel Discussion
Bhuvana Subramanyan, Smita Murarka, Srividya Srinivasan,
Marketing and Branding | Panel Discussion

Be it the latest, the "Where Next?" campaign by Glenfiddich is a global initiative that encourages self-discovery and embracing the unknown or the eternal and still going strong, ‘Just Do It’ of Nike, the world of brand cannot run on algorithms alone, it needs emotions.  In a world overloaded with content and competition, the brands that truly stand out aren’t always the loudest—they’re the ones that connect. If you’ve ever wondered how some campaigns cut through the noise to leave a lasting emotional imprint, here’s your chance to find out.

On 10th May at 11:00 AM, Atta Galatta will host a one-of-a-kind conversation with marketing expert and author Bhuvana Subramanyan, as she brings her Amazon best seller new book, The Power of Emotional Marketing: Brands That Resonate, to life.  She will, with her, have renowned marketers interacting and debating on this subject.

With nearly 30 years of experience shaping brands like IBM, Randstad, TNT and Aptech, Bhuvana knows what it takes to create campaigns that don’t just perform - they stay with people. Named one of Asia’s 100 Power Leaders in Marketing & Communications, she’s worked with CXOs, mentored rising women leaders, and continues to consult for some of the most admired brands in the country.

In this highly interactive session, Bhuvana will go beyond the usual jargon to reveal:

  • The science behind why we feel before we act
  • The ROI of emotion-driven storytelling (yes, there’s math!)
  • Stories from over 25 real campaigns that nailed the emotional core
  • Frameworks and tools you can apply the very next day

Whether you're a brand builder, business leader, startup founder, or just curious about what makes a message memorable, this event promises inspiration with substance. And if you're looking to move hearts and numbers, this conversation is your roadmap.  Attendees will also get the chance to meet the author, ask their own burning questions, and have their copy of the book personally signed.

Limited seats available.

Venue: Atta Galatta, Bangalore

Date & Time: 10th May, 11:00 AM


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